There was a lot of fanfare around the country on Saturday for the release of James Harden’s Vol. 1 Adidas signature basketball sneaker, but the most noise was made Saturday in L.A. at trendy sneaker boutique Nice Kicks — with Harden, himself, holding court at a block party that wrapped his day of surprise appearances at West Coast retailers for the debut.

“It’s a dream come true — it’s a blessing to have my own signature shoe,” the Houston Rockets athlete told a crowd of fans on stage at a special outdoor interactive zone. “It’s been nothing but a whirlwind, but it’s been fun.”

james hardenHouston Rockets baller James Harden celebrates the launch of his Adidas Project Harden Vol. 1 “Pioneer” signature basketball sneakers in Los Angeles at Nice Kicks.Courtesy of Adidas.

The event — open to the public — supported Adidas’ launch of the “Pioneer” iteration of Harden Vol. 1, available for $140 on Adidas.com, Nicke KicksFoot Locker, Eastbay, and at select retailers. Additional colorways will be dropping throughout the season.

Along with the kicks, Harden’s companion apparel collection debuted, featuring several T-shirt styles emblazoned with the bearded baller’s silhouette and abstract graphics, which were available gratis for fans and included customizable design options.

Source: Foot Wear News

No more articles